They share four browser-based applications that are free, easy to access and easy to use. Jake and Jeremy Lockhorn meet up again to explore some really interesting ways to experience AI personally. Allow marketers to focus on data quality rather than quantity.Make contextual targeting more flexible by incorporating a wider definition of context.Make wiser decisions in the face of rising costs for ID-based inventory.In this episode, show host Jake Moskowitz talks with Todd Touesnard, EVP of Product and Data Science at Ericsson Emodo, about a number of AI-related topics, including potential applications of machine learning for targeting advertising audiences without device IDs.įive ways AI can help the ad industry adjust for the changes to Identity: And, how to do that with the same efficiency we’ve all gotten used to. Marketers are currently evaluating how to effectively target and measure digital advertising at scale while adjusting for a whole bunch of ad industry shifts. Subscribe: Google Podcasts | Stitcher | RSS

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